Writing a Business Plan (FT Guide)
Whether you seek financial backing or board consent, this essential guide to business planning will give you the critical knowledge to get the go-ahead.
By focusing clearly on your objective, it will help you convey the necessary evidence and address your backer’s concerns.
It will help you formulate a coherent, consistent and convincing plan with your backer’s needs in mind.
Yours will be a backable business plan.
Follow its guidance and your plan will have every chance of winning the backing you need for your business to succeed.
The Financial Times Essential Guide to Writing a Business Plan: How to Win Backing to Start Up or Grow Your Business was published by Pearson Education in the U.K. in November 2011.
It is available at all major U.K. bookstores and online retailers, priced at £14.99. Or you can order the book via this website here!